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Ana Smith

EXPERT ON:

◉ Decision-Making & Emotional Intelligence
◉ Effective Communication
◉ Leadership Development
◉ Motivation & Mindset
◉ Team Building & Collaboration
◉ Work-Life Balance & Focus

EXPERIENCE:

Global Transformation Leader – 25+ years guiding digital transformation and organizational change at Microsoft, GE, Hewlett Packard, and American Express, helping thousands of leaders elevate performance, productivity, and well-being.

Executive Coach & Well-Being Strategist – Chief Learning and Well-being Officer at Brightflare Performance Solutions, blending neuroscience, technology, and adult learning to help leaders thrive at the intersection of business and human performance.

International Thought Leader – 2× TEDx speaker and 2× author with advanced certifications in coaching, neuroplasticity, digital well-being, and positive psychology, delivering high-energy keynotes that inspire innovation and meaningful change.

About Ana Smith

Throughout her global career, Ana Smith has been extremely curious about the impact and relationship between humans and technology, and for the past 25+ years, she’s been part of executive, global teams in organizations such as Microsoft, General Electric, Hewlett Packard, and American Express, being involved in helping thousands of senior leaders within the organizations successfully execute on digital transformations and major organizational changes, helping teams, leaders and individual contributors elevate their performance and productivity, whilst optimizing their wellbeing. Leveraging technology, neuroscience, and adult learning principles to successfully operate at the crossroads of business, technology, and psychology.

Ana is also a highly sought-after executive coach, speaker and facilitator, noted for her passion for what she does and for her energizing and interactive style. She is the Chief Learning and Well-being Officer of Brightflare Performance Solutions.

Ana wants to serve people and organizations as leadership well-being strategist and executive coach by encouraging innovation and forward-thinking to inspire leaders, managers, and employees to be at their personal best to make the necessary organizational changes whilst finding personal fulfillment and meaning.
Ana possesses a MS in Organizational Effectiveness from the University of Texas at Dallas, a Neuroplastician Certification, an Executive Professional Coaching Certificate, University of Texas at Dallas, a Digital Well-being Coaching Certificate (Neuroscience-based, (ICF) Consciously Digital, a Positive Psychology certification from the University of Pennsylvania, advisor to the Woman in Leadership Program of Texas A&M, amongst other related certs.
In addition, Ana is a 2x author, “Change your Mindset, Change your Life”, and “Mindset Intelligence”, a 2x TEDx Speaker, and an international keynote speaker.

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