EXPERT ON:
◉ Buying Back Time Without Losing Revenue
◉ Building Businesses That Protect Your Family
◉ Leadership Development for Overcommitted Founders
◉ Legacy, Calling, and the Way You Work
◉ Faith in Action in the Marketplace
EXPERIENCE:
◉ Nearly 30 years of experience in direct response, ecommerce, real estate, and coaching, culminating in the creation of the Buy Back Time Formula — a system that helps entrepreneurs reclaim their time without sacrificing growth.
◉ Trusted advisor to 7- and 8-figure, time-poor founders, teaching proven strategies that free 10–20 hours a week, build self-sustaining companies, and shift leaders from burnout to presence at work and at home.
◉ Speaker who blends faith, personal transformation, and real-world client results, equipping audiences with practical tools to protect what matters most, fulfill their calling, and scale with clarity and intention.
George Rivera is a father-first founder and creator of the Buy Back Time Formula. After nearly three decades in direct response, ecommerce, real estate, and coaching, he realized that “success” was quietly costing him his health and the moments that mattered most with his family.
A promise to his dying father not to miss his own son Leo’s games forced George to completely redesign how he builds and leads businesses.
Today, he helps 7- and 8-figure, cash-rich but time-poor entrepreneurs buy back 10–20 hours a week, build companies that can run without them, and lead from a place of presence instead of burnout. Drawing from his faith, his failures, and real client case studies, George equips audiences with practical tools to protect their families, steward their calling, and still grow. He frequently speaks to churches, conferences, and Christian business leaders who want to align their work with their calling without sacrificing their families.
