April Sabral – Global Leadership Expert | Top 30 Global Guru | Founder of Ask April AI

April Sabral is a globally recognized leadership expert, executive advisor, and founder of April Sabral Leadership and Ask April AI—an innovative, AI-powered leadership development platform transforming how organizations build high-performing teams.

Ranked among the Top 30 Global Gurus in Leadership (2026) and recognized as a Top Retail Expert by the National Retail Federation, April is known for her ability to turn leadership into measurable business performance. Her work has also been featured in Forbes and USA Today, further establishing her as a trusted voice in leadership and organizational growth.

With more than 30 years of executive leadership experience across the UK, USA, and Canada, April has led high-performing teams for some of the world’s most recognized brands, including Apple, Starbucks, Gap, Holt Renfrew, and DAVIDsTEA. Her career spans frontline retail to executive leadership, giving her a rare, practical perspective on what truly drives team performance, retention, and revenue.

She is the author of the bestselling book The Positive Effect: A Retail Leader’s Guide to Changing the World, a leadership framework now used by global brands such as L’Oréal, Tory Burch, Psycho Bunny, and others to build accountable, engaged, and high-performing teams.

April is the creator of The Positive Effect™ Leadership Framework (ACT: Accept, Create, Teach) and the Positive Accountability Operating System, methodologies designed to help organizations reduce turnover, improve culture, and drive measurable results through people-first leadership.

Today, through her keynote speaking, certifications, and an AI-powered coaching platform, April helps organizations:

•    Turn managers into high-impact leaders

•    Build cultures of accountability without fear

•    Reduce employee turnover and increase retention

•    Improve team performance and customer experience

•    Drive revenue through stronger leadership execution

Her keynotes are known for being practical, high-energy, and immediately actionable—equipping leaders with tools they can implement the same day.

April’s mission is clear: to develop leaders who create positive ripple effects that transform teams, businesses, and communities.