EXPERT ON:
◉ Goal Setting & Achievement
◉ Sales & Persuasion
◉ Leadership Development
◉ Effective Communication
◉ Decision-Making & Emotional Intelligence
◉ Legacy & Calling
EXPERIENCE:
◉ Speaker, author, and attorney with more than 25 years of experience delivering strategic and creative business solutions.
◉ Has successfully negotiated over 11,000 agreements, handling complex negotiations with clarity and confidence.
◉ Bestselling author of Negotiate It!, a book recognized by Forbes as one of the top resources for mastering negotiation.
◉ Ranked #18 on Global Gurus’ “World’s Top 30 Negotiation Professionals for 2025.”
◉ Served as a Principal at Terracon Consultants, managing the corporate legal department and acting as corporate secretary.
◉ Led a legal team repeatedly honored as the company’s “Top Corporate Department.”
◉ Known for the leadership philosophy “Be a Resource, Not a Roadblock,” shaping a proactive, business-aligned legal culture.
E. Lynn Price is a speaker, author, and attorney with over twenty-five years of experience providing creative business solutions to clients and executives. Over the last two decades, she has successfully negotiated over 11,000 agreements and counting.
She is the author of the bestselling book “Negotiate It! How to Crush Your Fears, Develop Your Negotiation Muscle, and Gain Power in the Workplace” which was highlighted in the Forbes article “The Best Books That Will Make You A Master Negotiator” as well as landing as #24 on BookAuthority.com’s list of “100 Best Negotiation Books of All Time” and “11 Best New Negotiation Books to Read in 2019.” Lynn is currently listed as #18 on Global Gurus’ “World’s Top 30 Negotiation Professionals for 2025.”
Lynn was a Principal with Terracon Consultants, a national engineering firm, where she managed the legal department and served as corporate secretary. As the leader of the corporate legal department, her department was awarded the “Top Corporate Department” multiple times by the company’s business leaders. Lynn adopted a “Be a Resource, Not a Roadblock” philosophy for both herself and her department.
