Derrike Cope
NASCAR Daytona 500 Champion. The opportunity doesn't prepare you. The work you do before the opportunity does.
Booking Info
Expert In
- Storytelling
- Inspiration
- Personal Adversity
- Motivation
- NASCAR Race Team Management & Development
- Professional NASCAR and IMSA Race Car Driving
- Race Car Driver Coaching & Development
- High-Performance Shock Absorber Technology & Development
Experience
- 1990 Purolator Filters National Sales Meeting
- AAOE Orthopaedical Executives (BONES) Convention San Diego Speaking Engagement
- 1996 M 7 M Mars Corporation National Sales Meeting Speaking Engagement
- 1998 Sara Lee (Meat Groups Division) National Sales Meeting
- TV Personality for FOX Sports 1 Co Hosting on Live and Taped TV Productions
- NASCAR 1990 Daytona 500 Winner
- 1990 Late Night with David Letterman
- Speaking Engagements for Wyeth Corp (Advil Brand), RJ Reynolds (Winston Brand), Ford Motor Company, Pennzoil Corp
About Derrike Cope
Derrike Cope
has been a professional race car driver for most of his life. His first NASCAR CUP series race coming in 1982. As a former Daytona 500 Champion, Derrike has competed in over 700 NASCAR events with wins across multiple series. Derrike Cope is the only driver who has competed in a NASCAR CUP series race in five consecutive decades. Derrike is a businessman and entrepreneur who has been involved with the creation and development of race teams, business concepts and ventures for over thirty years. In 2017 he would build a new start up NASCAR CUP series team for the Star Com Fiber group (Star Com Racing). He would secure a charter (Franchise) for the company and would later sell the Charter to Michael Jordan and Denny Hamlin in 2021. During his racing career, he has worked with organizations including NASCAR, Trans Am, and the IMSA Weathertech Series (Rolex Series).
These experiences have helped Derrike develop a unique perspective on business that has led to planning and initiating business ventures including R&D technology, manufacturing, taking racing related products to market, race teams, RACE CAR DRIVER DEVELOPMENT and target market event creation and sales. Derrike Cope has a background in high-performance engine building and shock absorber technology development with branded and private label products.
Derrike is an accomplished spokesperson and TV personality having worked with Fox Sports. He has represented a variety of Fortune 500 Corporations such as: M&M Mars Corp, Sara Lee, Wyeth Corp, Purolator Products, Pennzoil Corp, Fingerhut Corp, Bojangles’ Restaurants, Straight Arrow Products (Mane ‘n Tail) Shampoo, and Badcock Home Furnishings, just to name a few.
Derrike has been public speaking for over 25 years. These appearances include National Sales Meetings, Automotive Sales Force Motivation, Business Teamwork, Inspirational Rags to Riches Story, Sports related injuries, Storytelling, Business Culture, Color Analyst Work and live TV Co-Hosting. After a historic 1990 Daytona 500 Victory Derrike would make an appearance on the David Letterman show.